HONOR Malaysia has achieved a significant milestone with the grand opening of its 100th retail store at Suria KLCC on 28 June 2025. This landmark event highlights the brand’s rapid growth and success in the Malaysian market since its debut in 2019.
The launch drew enthusiastic crowds of shoppers and tourists, eager to explore HONOR’s latest innovations, including the new HONOR 400 Series, HONOR MagicBook Pro 14, HONOR Pad 10, HONOR Watch 5 Ultra, and HONOR Band 10. Attendees were also among the first to experience Malaysia’s first Cross OS Connectivity between the HONOR 400 Series and Apple devices like the iPhone and iPad.
“Opening our 100th store at such a prestigious location is a proud moment for HONOR,” said Justin Li, President of HONOR South Pacific. “It reflects our strong commitment to Malaysian consumers and our dedication to delivering cutting-edge technology that enhances everyday life.”
HONOR’s momentum continues in the mid-premium smartphone segment. According to third-party research, the brand now leads in this category in Malaysia. “For smartphones priced between RM1,500 to RM3,000, one in every four devices sold is an HONOR,” added Li.
As part of its ongoing growth strategy, HONOR announced a RM10 million annual investment to elevate in-store experiences and expand its retail presence nationwide. Plans include enhancing product experience zones and integrating smart retail technologies.
Known for its quality products and strong after-sales service, HONOR also continues to expand its service network. Since launching its first service center in 2022, the brand now operates 18 centers, with plans to reach up to 25 by the end of 2025, making it the brand with the largest number of official service centers in Malaysia.
To celebrate the KLCC opening, the first 100 customers received exclusive gifts and special promotions while enjoying interactive product demonstrations, including the flagship HONOR Magic7 Pro and foldable phone lineup.
With this 100th store milestone, HONOR reaffirms its commitment to innovation, service, and the Malaysian market.